Kingcanary event agency
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VONDELPARK FESTIVAL 150 YEARS

Live

An anniversary in the Vondelpark. With all the fun, diversity and cultural refreshments you can imagine. With 50,000 guests and 100% Kingcanary.

Client

Own event

Challenge

The Vondelpark had existed for 150 years and that was something we needed to celebrate. So, we gave ourselves the task to think of, develop, finance and produce a public celebration for... anyone and everyone who visits the park. There was a role to play for all stakeholders: the municipality, local residents and businesses in the park and anyone else.

Our concept

A public celebration for 50,000 people. We developed everything and played a leading role in the organisation. In addition to the complete pre-production, we developed and programmed the entire festival. There were concerts, special tours, a boot camp, a dog race, a picnic and numerous activities for the whole family. We finished the day with a performance by Waylon who sang an ode at the foot of the statue of writer and playwright Joost van den Vondel who gave the park its name.

Year

2015
Photography: Dennis Bouman

Other work

WPP

OPENING AMSTERDAM OFFICE

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Heineken International

COMMERCE WEEK

Online

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